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	<title>Ross Domke\'s Blog &#187; Advertising</title>
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		<title>Real Estate Print Advertising Doesn&#8217;t Work</title>
		<link>http://shastasam.com/2008/08/10/print-advertising/</link>
		<comments>http://shastasam.com/2008/08/10/print-advertising/#comments</comments>
		<pubDate>Mon, 11 Aug 2008 06:20:39 +0000</pubDate>
		<dc:creator>Ross Domke</dc:creator>
				<category><![CDATA[Advertising]]></category>

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		<description><![CDATA[Recently the Los Angeles Times stopped printing it&#8217;s real estate section.
Read the article here Los Angeles Times Stops Sunday Real Estate Section
Not that surprising &#8230; the internet has been the shopping choice for over 85% of home buyers for awhile now.
The weekend real estate section of the Redding Record Searchlight has gotten a lot thinner [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://shastasam.com/wp-content/blogs.dir/121/files/2008/08/istock_000005945772xsmall.jpg" title="Print Advertising Ineffective"><img src="http://shastasam.com/wp-content/blogs.dir/121/files/2008/08/istock_000005945772xsmall.jpg" alt="Print Advertising Ineffective" align="left" height="138" width="192" /></a>Recently the Los Angeles Times stopped printing it&#8217;s real estate section.</p>
<p>Read the article here <a href="http://latimesblogs.latimes.com/laland/2008/07/a-good-steady-m.html" title="Los Angeles Times Ends Real Estate Section">Los Angeles Times Stops Sunday Real Estate Section</a></p>
<p>Not that surprising &#8230; the internet has been the shopping choice for over 85% of home buyers for awhile now.</p>
<p>The weekend real estate section of the <a href="http://redding.com" title="Redding Record Searchlight">Redding Record Searchlight</a> has gotten a lot thinner over the past year.</p>
<p>Some assume it&#8217;s the slower real estate market in Shasta County and Redding  leading real estate agents to spend less.</p>
<p>The fact is this &#8230; it doesn&#8217;t work ..and yes ..it&#8217;s expensive ..not to mention it sticks in one&#8217;s  real estate craw to read all the negative articles that are printed with very little positive coverage. (yes there are positive signs)</p>
<p>Internet marketing is more effective&#8230; results-wise and cost-wise.</p>
<p>Check out our state of the art <a href="http://buzzaboutredding.com/featured/" title="Search for property">search</a> software on our websites &#8230;you&#8217;ll get hooked .</p>
<p>Beats trying to read a gutter soaked newspaper.</p>
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